Cases
Development of a landing page for the project «SRO Prof»
We made an easy and understandable promo page with a quiz
2023
Address:
proff-sro.ruthe site
Our task in this project is to make the solution as simple and easy to understand as possible. All marketing in this project is carried out in advertising, which warms up traffic, the page only works to collect already warm applications.
Task assigned
by the customer
Develop a fast and easy lead generation page
Project Summary
Starting work:
May 2023
Complete work:
May 2023
What problems did we solve
in the «SRO Prof» project
What tools did you use
For design – traditional Figma.
Code - Node.js/Vue.js/Nuxt.js.
Code - Node.js/Vue.js/Nuxt.js.
We developed the page design
When developing the design, we made a reference to the colors of state symbols: blue, red and white. This approach inspires trust in the audience.
We made 3 options: main red and accent blue, main blue and accent red, main black and accent blue and red.
We settled on a basic blue with red accents.
We worked on the key visual
Developing an image on the first screen of the landing page is an important part of project marketing. It must accurately resonate with the target audience - this significantly increases conversion.
The customer decided not to conduct a/b tests, and was guided by his understanding of the audience. We offered 17 options, from which we selected, agreed and finalized one option.
We came up with a logo
After developing the design, we were asked to make a logo for the project. We proposed a quick solution.
3 logo concepts and 2 rounds of improvements on one of them.
3 logo concepts and 2 rounds of improvements on one of them.
It turned out simple, clear and in the same style as the site design.
More about logo design:
Go to page
Landing page
We designed and placed the site
We used static rendering on nuxt.js for the site. When handing over the site to the customer, it turned out that they only knew how to work with tilde. The result was a strange cadaver: the layout was inserted into zero blocks tildes, and all the advantages of nuxt.js are not used.
Before placement in Tilda it was effective: the page loading speed before installing the Y.Metrika counter was 0.8 seconds.< /div>
Look at this:
https://proff-sro.ru
Result
We always count, but we can't show all the numbers. But we can show some of them a little!
20 hours
The time we spent creating the page
6 days
The development took from setting the task to launch
17 units
Elaborated key visual options
Order a project
Contact us and we will share our experience and help with the implementation!
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